Digital Marketing Trends in the Travel Industry
by shama@camphorsolutions.com
Travelling nowadays has undergone significant changes compared to the past. Can you recall when you were young, and your parents arranged a family vacation? Rather than experiencing excitement for the trip, you observed them grappling with stress and exhaustion due to the pre-travel preparations. Digitising Travel Industry The onset of the digital era has revolutionized...
Digital Marketing Strategies in Healthcare
In recent years, there have been sweeping changes in the healthcare sector that have witnessed the growing necessity of digital marketing for the success of numerous businesses within the industry. With the rapid evolution of the healthcare landscape, healthcare organizations have become remarkably proficient at embracing marketing trends swiftly. While it was once possible to...
6 Distinct Customer Segments for Marketing of Financial Products
by Sameer Kapoor
Segmentation of the customers is an initial and important part of digital or any other type of marketing Campaigns. Whenever you classify your customers or target audience in different segments as per their common behavior and attributes, your work becomes easier. Grouping or Clustering of the customers on the basis of demographics only does not...
