Growth Marketing – Next-Level Marketing
by shama@camphorsolutions.com
Urbanbound, a B2B relocation management software business, has quickly supercharged its growth by actively interacting with its audience. The brand has exemplified the power of growth marketing by incorporating customer feedback, focusing on adding value through content tailored to the unique preferences and requirements of the target audience. By revising its marketing strategy, Urbanbound was...
Understanding Value Creation Vs. Value Extraction
In this competitive business landscape, the proliferation of companies on a global scale is a continual and rapid occurrence. According to Statista, approximately 333.34 million companies exist worldwide in 2021, a slight increase from the figures recorded in 2019 and 2020, which hovered around 328 million companies. Drastic technological advancement has become integral to business...
Top 10 Health-Tech Startups in India
The health of a human being is always of prime importance. As rightly said; health is the biggest wealth in life. With a sound healthy pattern of life, a person tends to think better mentally, physically, emotionally, and spiritually. Good health is essential to the aforementioned parameters of life. Good health means good physicality and...
Digital Marketing Strategies in Healthcare
In recent years, there have been sweeping changes in the healthcare sector that have witnessed the growing necessity of digital marketing for the success of numerous businesses within the industry. With the rapid evolution of the healthcare landscape, healthcare organizations have become remarkably proficient at embracing marketing trends swiftly. While it was once possible to...
A Complete guide to successful CRM Implementation
In an era of digital transformation, companies have to develop a strong connection with their intended consumers, and that’s where customer relationship management (CRM) technology enters into. CRM tools assist businesses with handling customer connections and gaining important insights into who and what their consumers want. Therefore, every year businesses spend huge sums of money...
Enrolment Marketing in the Digital World
In the modern rapidly evolving higher education scenario, educational institutions face the difficulty of acquiring and admitting proficient students, which is why enrolment marketing could be valuable. Due to a variety of variables, including shifting student preferences, changing demographics, and rising accountability demands, enrolment marketing has changed over the past few years. Read on to...
Monthly Recurring Revenue (MRR) for your Business
While you may always feel the need to constantly analyze your revenues and create strategies to grow them even higher, not necessarily every company has recurring revenue. Every organization has certain specific metrics to determine how well a team, an individual contributor, or a whole corporate operation is performing. Which revenue measures are more indicative...
Banking as a Service – all you want to Know
Today, GenZ customers value convenience and instant gratification, and one thing they despise the most is going to banks. And it’s not just children who find traditional brick-and-mortar banks annoying and unpleasant; adults and the elderly share this opinion as well. Nowadays customers demand a variety of services from banks, such as advanced identity and...
